Privacy Policy

When you contact us through our website contact form, request a quote, call us, email us, or submit a Meta/Facebook/Instagram lead form, we may collect information such as:

• First and last name
• Email address
• Phone number
• Street address or service address
• Zip code
• How you heard about Apex
• Message details about your pool or service request
• Any other information you choose to provide

Our website contact form may also collect basic technical information such as submission time and IP address for security, spam prevention, and troubleshooting.

We use the information you provide to:

• Respond to your request
• Contact you about pool service, quotes, scheduling, and follow-up
• Understand what services you may need
• Send confirmation or follow-up messages related to your inquiry
• Protect the website from spam, abuse, or fraudulent submissions
• Improve our communication and customer experience

We do not sell your personal information.

Website form submissions are sent by email to Apex Pool Service LLC so the owner or team can follow up. We do not use the website to sell, publish, or publicly display submitted contact information. However, copies of messages may remain in email accounts, email delivery systems, server logs, Meta lead systems, or other service providers used to receive and respond to inquiries.

If you submit information through a Facebook or Instagram lead form, Meta may also process your information according to Meta's own privacy policies and platform terms. Apex Pool Service LLC receives the information you submit through the form and uses it to respond to your pool service inquiry.

We may share information only when reasonably necessary to:

• Respond to your inquiry
• Provide or schedule services
• Use trusted service providers such as email delivery, website hosting, advertising, or communication tools
• Comply with legal obligations
• Protect our rights, safety, customers, or business

We do not sell lead information to third parties.

We take reasonable steps to protect the information submitted to us. However, no website, email system, or online transmission is completely secure, so we cannot guarantee absolute security.

We keep inquiry information only as long as reasonably necessary for business, customer service, recordkeeping, legal, and operational purposes.

You may contact us to ask questions, request updates, or request deletion of your information, subject to any legal or business recordkeeping requirements.

Our website and services are intended for homeowners and adults seeking pool service. We do not knowingly collect personal information from children.

Our website or ads may use third-party services, including website hosting, email delivery, and Meta/Facebook/Instagram advertising tools. Those third parties may have their own privacy policies and practices.